So I’m back from my backpacking trip in Arizona (utter disaster, redeemed by a fall back to Sedona – long story). I’d pre-loaded some tweets and blog posts to go out while I was away, using Tweetdeck and the WordPress tools.
So what happened? The biggest Twitter story of the decade hit while I was off in the desert – Osama Bin Laden was killed in Pakistan (and in a town I’d traveled through regularly) and the story was broken on Twitter. The tweets that I’d queued up weren’t bad, but they weren’t appropriate either. The blog posts still made a certain sense, but they missed the big story, a story I could have actually contributed to with my knowledge of Pakistan.
So lesson learned: to really make social media work, you have to actually be social — i.e. on-line and paying attention.
Would I do it again? Yes for the WordPress posts – it’s important to keep the content going. But I’m definitely more hesitant about queuing up Tweets for future posts.
Sedona was fabulous, though.