Kirsten Weiss is an international marketing consultant based in San Mateo, CA, and works at the intersection of culture, marketing and organization. She graduated with honors from Thunderbird, with an MBA in International Management and a specialization in global marketing. Having neither international nor management experience at the time, she joined the Peace Corps and was sent to a very cold part of the former Soviet Union, where she ended up in the marketing department of the Estonian Tourism Board. There, she developed a plan for the country’s tourism sector, and key strategies from that plan are still in use today.
She then fell into a 14 year career in development finance, which took her around the fringes of the former Soviet Union, Afghanistan, and other relaxing spots. Her clients have included global institutions such as the World Bank, IFC and USAID but her passion is helping small to mid-sized businesses understand their client needs and meet them.
Eventually, Kirsten realized that she approached every project through a marketing lens, and though she learned a lot about finance and banking, she was a marketer first. She now bounces between large-scale international marketing projects and helping local businesses implement social media programs.
Kirsten has never met a dessert she didn’t like, her guilty pleasure is watching True Blood, and she spends a disproportionate amount of time and money reading and writing mysteries.
Follow her on Twitter @kweiss01 or check out her website at kirstenweiss.com
Dessert and True Blood.. Say no more! That’s quite the background there, Ms. Weiss! It’s a pleasure and honor to be able to get to know you better. Your world travel alone is quite impressive.
Thanks, Yomar!
I’m really psyched about this Triberr team!
-k